Make Online Dating Better

Archive for the ‘Online Dating Problems’ Category

Chemistry.com… Or, How Not To Build A Dating Site

Posted by: Keith on: September 26, 2008

Chemistry.com is owned by Match.com so I always wondered what the difference is between the sites.  I recently signed up to find out.  It turns out that Chemistry.com takes the eHarmony approach with questions heavily geared towards personality… but weirder.  Have you ever had to take a sensory perception test to join a dating site?  [...]

Spy Features Of Dating Sites

Posted by: Keith on: September 21, 2008

It is common for dating sites to offer features that let you spy a little on the activity of another user, like seeing who viewed your profile or read a message you sent.  I call these spy features.  Here’s a full list of the ones I’ve encountered:

“Who Viewed Me”: Usually sites will let you do [...]

Ever Experienced “Online Dating Burnout”?

Posted by: Keith on: September 20, 2008

You sign up for a new online dating service.  Within the first week you receive a few winks, messages from several people, and over a dozen profile views.  But for the remainder of your subscription, activity sharply drops.  You get a few dozen more profile views, maybe a wink and messages from a few more [...]

Match.com’s Matching Misses The Mark

Posted by: Keith on: September 19, 2008

“More ways to search.  And to find.”  That’s stated near the top of the Search page on Match.com (one of many really ugly pages on their site).  That sums up their approach to connecting people — by providing many different options to filter your search.  Are more options good?  That depends…are they necessary?  I found [...]

Online Dating Is Going To Change

Posted by: Keith on: September 18, 2008

Dating should not require hours of form filling.
Dating is not a search for someone who is exactly like you.
Dating should not be about selling yourself with a “profile” and a catchy headline.
Dating is not about complex search queries, personality tests, reverse matching, view counts, virtual winks, photo albums, etc.
So it’s time to turn the tide.
To [...]